It’s a reality that nonprofits must work hard to keep donors’ attention in today’s world. There are a zillion worthy causes out there. So how do you garner more supporters who donate regularly?

Keep them engaged and keep it personal.

One of the most effective and efficient donor stewardship strategies is segmentation. In this session we’ll discuss:

• Why segmentation is so important
• The best ways to segment your personal donor base
• How to re-engage lapsed donors
• Examples of ways to communicate with different segments
• Some tools to make this whole process take less time

If you want to increase your donor retention, you can’t miss this session!

Speaker: Cherian Koshy, CFRE & Founder of Nonprofit Operating System